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No cookie banner, no tracking pixels, no data sold to anyone. If you subscribe, I hold your email address. That’s the whole of it.

If you subscribe

I collect your email address, and a note of which page you subscribed from — so I can see which research people actually find useful.

I use it to send you:

That second one is the reason this page exists. I’d rather tell you now that I might email you about my own work than surprise you with it in a year. If that isn’t what you signed up for, don’t subscribe — or unsubscribe the moment it stops being worth your time. Every email has a one-click unsubscribe and I don’t send a “are you sure?” follow-up.

What I will never do. Sell your address, rent it, share it with advertisers, or hand it to a third party for their marketing. There is no affiliate arrangement behind anything I write, and there won’t be one behind anything I send you.

If you just read the site

Nothing is collected. There is no analytics script, no advertising network and no cookie set by this site — which is why you haven’t seen a consent banner.

Two caveats, because they’re true and worth knowing:

Where it’s stored

Subscriber emails sit with Netlify Forms. If the list moves to a dedicated email service later, I’ll say so here and in the email itself before anything moves.

The tools on this site

The Fundamental Stock Analysis tool runs entirely in your browser. The figures you type never leave your device — they aren’t sent anywhere, stored, or seen by me. Close the tab and they’re gone.

Your rights

Under UK GDPR you can ask me to show you what I hold, correct it, or delete it. Email info@liquidityllama.com and I’ll do it — no form to fill in, no reason required. Deletion means deletion.

If I ever get something wrong badly enough that you want to escalate it, the UK’s Information Commissioner’s Office is the regulator.

Not financial advice

Everything published here is research and opinion for educational purposes. It is not personal financial advice, not a recommendation to buy or sell anything, and not a substitute for your own work. I am not a regulated financial adviser. Verify every figure against primary sources before acting on it.

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